A bit about me
My name is Laura Shelton and I’m the Head of CMS at BabelQuest. In the CMS team, we've worked across various industries and business sizes with individual website requirements. My main focus is to lead my skilled team of consultants, designers and developers to deliver an Elite level of service to our clients.
The industries where I gained my experience have varied from energy, recruitment, international development, NHS, to the motor industry.
I was awarded a BA hons in Marketing, Advertising and PR at Birmingham City University.
Clients I've worked with

My Content
Laura Shelton
Meet the Team: Laura Shelton
Laura Shelton
Mitsubishi Forklift Trucks European Website Project
Find out how we helped Mitsubishi Forklift Trucks with their European Website Project and gain local online...
Laura Shelton
Boosting Kitt’s Presence With An Updated HubSpot Website
When Kitt evolved their design elements and branding, they knew they needed a new HubSpot CMS website to match,...
Laura Shelton
5 Reasons to Build Your Website Using HubSpot CMS If You Already Use Other Hubs
There are so many reasons to use HubSpot CMS if you already use other hubs. In this article, discover five of the...
Laura Shelton
How Much Does It Cost to Build a Website with HubSpot CMS?
Discover how much a HubSpot CMS website typically costs — including where those costs come from and what steps you...
Laura Shelton
What to Expect When Working With Us on a CMS Project
You might be wondering what it’s like to work with us on your next CMS project. In this article, learn about our...
Laura Shelton
HubSpot CMS: How to use in-built tools to manage webpage feedback and edits
Use an often under-utilised tool to manage feedback on your website pages, set deadlines and owners.
Laura Shelton
HubSpot CMS: How to take control of your website content
A simple Hack on an often under-utilised feature - website permissions
Laura Shelton
How to Scope Your CMS Website in 8 Steps
If you’re not sure where to start when scoping your new website, our step-by-step guide will help keep you on the...
About my role
As the Head of CMS, I’ll make sure the right people are assigned to your team and that your project is delivered on time, to budget and it'll exceed your expectations.
On any typical day, I might be:
- Liaising with prospects on how we could build their shiny new website
- Researching new CMS processes, reviewing our processes, identifying gaps and implementing changes
- Checking in on our project statuses and supporting with ideas to overcome hurdles
- Managing the relationship with our partners
- Preparing reports for various parts of the business
- Checking in with the CMS team on their projects and career development
Reviews for my work
I had a very good experience with BabelQuest. For our brand Mitsubishi Forklift Trucks, we searched for a new agency to build our new website for all local business units. Quite some work, but with the help from BabelQuest it was a very nice ride. Their projectmanagement is excellent. Their patience and our trust in them was very important to me. We are now investigating to let them also help us with all online activities.
Danique Folkerts
Marketing Communicatie Manager, Mitsubishi Forklift Trucks
Great - very professional. Very impressed with Gem's technical skills and Laura's management of the schedule. "Can do" attitude from both.
Adrian Booth
CIO, CEG Digital
The team at BabelQuest were excellent to work with from start to finish. They took the time to understand our needs, helped shape a vision for our new site in line with our budget and nailed the brief. Big thanks to Lily, Vaughn, Laura, Abi and Justyna!
Josh Lowth
Marketing Director, Microgenetics
It is a great pleasure to work with Emma, Kaleb, Vaughn, Laura and Stevie - focused on achieving our UK marketing strategy. Creating great content for blogs (including content offers); supporting the creation of new website templates, and more. I would recommend this experienced team of marketers - all focusing on their niches and strengths - to accommodate our branding requirements.
Deborah Gregory
Marketing Executive, Mitsubishi Logisnext Europe B.V
My HubSpot Credentials and Certifications
Take a look at my HubSpotConnect page to view my certifications.

What I love about BabelQuest
At Babelquest we have the freedom, empowerment and trust to fulfil our roles in a way that works for us.
I am able to introduce new processes, systems, manage resources and share my ideas with a team of open minded and enthusiastic individuals who want to help and work towards shared goals. As well as having the flexibility to manage my own workload & priorities alongside my personal life.