Inbound Marketing Resources - BabelQuest Elite HubSpot Agency

How to Generate Leads that Close [Volume 1]

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Covering all the core areas of an effective inbound marketing strategy to help you generate leads that actually close into business
Evaluate any missing elements in your current inbound marketing activities
Get ideas for improving ROI by generating more leads that close
Get a fresh perspective on the relationship between inbound marketing and lead generation

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How to set up your inbound marketing strategy

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Learn how to identify your target buyers and the journey they're taking
Discover everything you need to set up and implement an inbound marketing strategy for your business
Define your core marketing and sales activities that will help you to reach your goals

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HubSpot Portal Audit Workbook

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Identify what's working and what's not in your inbound strategy
Streamline the handover process between marketing and sales
Identify warning signals
Make full use of your HubSpot portal

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Marketing Audit Checklist

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Identify the strengths in your marketing activities
Diagnose your company's marketing shortcomings and troubleshoot them
Discover the next steps to take for marketing activities that could be working harder for you

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What Should I Automate in Sales and Marketing?

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Scale sales prospecting of website visitors with email automation
Enable better sales conversations with activity-based workflows
Drive qualified demand to sales with conversational marketing
Answer customer FAQs with conversational marketing
Create a scalable advocacy program with feedback

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The Beginner’s Guide to Content Strategy and Implementation

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Help your team start creating content that actually delivers on its goals
Understand why content matters in 2019
Learn everything you need to set up and implement a content strategy for your business
Discover how to use content across sales, marketing, and services to generate revenue and grow better

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Pillar Page SEO Research Template

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Use this spreadsheet template to guide you through all the research stages to win a top spot in the SERPs and boost traffic for your chosen topic
Complete your keyword research
Audit your current topic content
Set up your pillar page and plan out each section

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Content Audit Template

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Organise all your content resources in one document
Share with the company to use as part of the sales process
Identify what pieces of content you want to keep for further promotion

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5 Benefits to Using Your Inbound Agency’s Content Experts

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The challenges of creating content in-house or using freelancers
How to use the expertise of your inbound agency for content
Five ways an agency can help you to create better content

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From Data to Insight to Action

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All the steps you should follow to organise and analyse data to produce valuable insights
Solve the data puzzle
Learn to collect meaningful data
Find tips for managing data integrations
Discover what data means and what to do with these insights
Explore how to use data to drive growth

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The SMEs Guide to Choosing, Migrating and Rolling out a New CRM

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Put your customer records in reach of everyone who needs them
Transform business performance, enhance customer relationships and drive revenue growth
Broaching the subject of a new CRM
Why your choice of CRM should be driven by your sales team
Creating a business case for a new CRM
How to prepare for the technical migration
Onboarding and user adoption

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CRM Scoping Template

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Identify the business requirements that matter when scoping your new CRM
Spot potential roadblocks and challenges in implementing a new CRM before they occur, minimising risk
Pinpoint the issues with your current CRM so you can find a fit-for-purpose CRM

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How to Sell More and Grow Better Volume 2

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Help your team improve sales productivity, win more deals and close more revenue
Discover ideas for aligning your sales team with marketing
Follow an inbound sales template that puts your prospects first
Learn how to improve your sales process
Learn how to sell more and close repeatable, scalable revenue, month on month

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A Practical Guide to HubSpot Integrations

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Discover how integrations can transform business operations and provide a 360-degree view of your customer data
Manage your integrations across HubSpot
Find out the best technical questions to ask prior to implementation
Build a business case for new integrations and get buy-in
Explore the possibilities with HubSpot integrations

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Getting Started with ABM: Your 8-Step Guide to Account-Based Marketing

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What exactly ABM is and how it can benefit your business
The challenges you will have to conquer in your ABM strategy
Which tools you can use to help
A step-by-step approach to a powerful start with ABM

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