Video Hub
Take a look inside the HubSpot platform with our team of experts.
Unboxing HubSpot.
Ready to unlock the potential of your HubSpot portal? Whether it's diving into our Beyond the Hub series, learning something new from a demo video uncovering new features during a product update webinar, we've got something that help you get more value from your platform. Check out the upcoming episodes, catch up on the latest editions, or register for updates to get alerted when we publish something new.
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Building a Learning Culture w/ Jorie Munroe
World Certification Week is coming (April 15th-19th)! Who better to learn from than Inbound Professor Jorie Munroe herself? Jorie will be joining us on the upcoming episode of Beyond the Hub to discuss: ➡️ Why investing in education is crucial for success ➡️ How businesses can get started ➡️ What certifications you should prioritise And more! Don't miss out, add it to your calendar now.
Catch up on all the Behind the Hub episodes
Building a Learning Culture w/ Jorie Munroe
World Certification Week is coming (April 15th-19th)! Who better to learn from than Inbound Professor Jorie Munroe herself? Jorie will be joining us on the upcoming episode of Beyond the Hub to discuss: ➡️ Why investing in education is crucial for success ➡️ How businesses can get started ➡️ What certifications you should prioritise And more! Don't miss out, add it to your calendar now.
Content Hub Unveiled w/ Nicholas Holland
HubSpot just launched a game-changer: the Content Hub. In this episode of Beyond the Hub, we dive deep with Nicholas Holland, VP of Marketing Products at HubSpot, to understand: ➡️ What the Content Hub truly is and why it goes beyond a simple CMS and Marketing Hub combo. ➡️ The most exciting features and how they address the challenges faced by marketers today. ➡️ Why IT teams will love the Content Hub. ➡️ The future of AI in HubSpot and how it will continue to transform marketing. ➡️ Building a strong business case for the Content Hub. Join us as we unlock the potential of the Content Hub
HUG: HubSpot Tools to Ensure Successful CRM Adoption
So you understand the methodology and psychology around adoption, but what tools should you be using in your portal to drive it forwards? And more importantly, guarantee long-term success. We've got you covered in this hands-on HubSpot demonstration of our top reports, tools and features.
Training: HubSpot Prospecting Tools
Our experts will break down everything you need to know about prospecting. From the important stuff to focus on (and what to avoid!), to setting achievable goals and managing your performance effectively. Dive deep into the Prospecting Workspace where we will walk you through everything from setting it up to mastering its features. Learn how to navigate effortlessly, utilise its full potential, identify potential roadblocks for your reps, and empower them to stay on track.
Why Your Prospecting Strategy is Broken and What to do Instead w/ Eric Murphy
Whether you're a small business or an enterprise business, mastering prospecting is essential. However, navigating the do's and don'ts can be daunting. During this session, Eric will delve into: How to sidestep common pitfalls of prospecting Proven strategies for success Leveraging AI tools (not ChatGPT!) effectively Placing referrals at the forefront And much more!
How to Master Project Management w/ Rachel Hilsdon
Whether it's onboarding, marketing, or implementation, we all juggle projects, big or small, regardless of our job roles. Most of us would love these projects to be smooth sailing. But, let's face it, that's not always the reality. And that's where today’s Beyond The Hub episode steps in. We’ll be chatting with Rachel Hilsdon, a seasoned Project Manager, about how to make any project successful - and deal with any hurdles on the way
The Prospecting Workspace
In just 5 minutes you'll discover the key functionalities and tools available in the prospecting space so you can revolutionise your sales and business development experience. In one centralised hub you can manage your tasks, respond to leads, look at your schedules, and more.
Create a Winning Go-to-Market Strategy for 2024
Welcome to 2024 – the year of opportunities! Ensure your success by supercharging your Go-to-Market strategy. Join us this week on 'Behind The Hub' for a conversation with Nicholas Holland, the VP of Product and GM of HubSpot Marketing Hub. Together, we'll cover: � Critical considerations for a flawless product launch � Overcoming common challenges in Go-to-Market strategies � Unpacking the 'freemium' model and mastering the art of pricing � Discovering what can truly make or break your product launch Don't miss out! Register to get notified when we're live and join the conversation.
Behind The Hub: How to Manage Your Client Help Desk
Gain valuable tips, tricks, and how-tos, and get an exclusive look into how BabelQuest handles support for its contract customers. And, Gem will guide you through setting up a client portal, allowing your clients to effortlessly submit tickets and track their status!
Behind The Hub: The 2024 Sales Landscape with Dan Tyre
Sales teams, it's decision time— whether you're gearing up for the last financial quarter or diving into a fresh year you need to have a game plan. But where do you start? In this episode of "Behind The Hub," we're joined by Dan Tyre, an expert in the field and a HubSpot OG. Together, we're exploring what the sales landscape in 2024 looks like, the future of AI and how it affects the sales team, up-and-coming sales trends and practices that sales teams might want to ditch.
Behind The Hub: How HubSpot Can Make You a Better Leader with Becky Murphy
From understanding different personality types to recognised revenue, we delve into how HubSpot can be your ultimate ally in making informed decisions at the highest level.
HubSpot Ads Tool
Discover how to create winning ad campaigns on Facebook, LinkedIn, and Google Ads, whether you're a seasoned pro or a marketing newbie. Learn to optimise your ROI by tracking key metrics, segment your audience for laser-focused targeting, seamlessly integrate CRM data with advertising insights, and enjoy an easy-to-use platform that empowers marketers of all skill levels.
Automation 101
You can automate an email. You can automate entire business processes. The things you can do with workflows in HubSpot knows no bounds, and the capabilities of the platform are being constantly updated. But it can be difficult to know where to start, and what pitfalls to avoid… is there such a thing as too much? (Note: yes, there is) In this Behind the Hub session, Gem will share the eight foundational rules everyone should follow for successful use of HubSpot automation from getting started through to finishing touches, troubleshooting and regular reviews.
HubSpot Subscriptions Tool
HubSpot’s subscriptions tool, where Mia will explain the initial set-up, setting the opt-in status for existing contacts, using subscriptions in forms and what you can (and can’t) do with the subscriptions landing page. By the end of this episode, you’ll be managing your marketing subscriptions with the expertise of a seasoned pro!
Battle of the B2B platforms: Where should you build your website?
Hear from the CMS heavyweights who have designed, developed and managed websites on all the big hitters - WordPress, HubSpot CMS, Umbraco, Joomla, Kentico and more. How do you distinguish between them? What about the headless platforms? SaaS website providers? How do the platforms perform when you consider user friendliness, speed of adoption, security, support, CRM connectivity? Which platforms are future-proofed to support the website requirements of the tomorrow?
Data - Insight - Action - Outcome: An AI training methodology
AI learns patterns and makes predictions. How do you control what your AI tools learn? Data, Insights, Actions and Outcomes. If we can teach the AI the outcomes you want, based on the activities you do, inspired by the insight you get from the wonderful pile of clean, true, segmented and carefully targeted data you've built, then you've got a magical future-performance-prediction-engine. Let's start with the end in mind and look at how to get yourself AI-ready. In this Behind the Hub, train your tools with practical tips which align with our Data-Insight-Action-Outcome methodology.
Behind the Hub: Tips for HubSpot Admins + Q&A
The HubSpot admin, or the person that looks after your portal, is often under-recognised (or missing from the business altogether). These responsibilities might have once sat within the marketing team, sales ops, or just defaulted to whoever could spare the time for them. Today it’s a role in itself. In this episode of Behind the Hub, our head of success and HubSpot admin OG will talk you through the key foundations for the role before opening the floor to any questions you might have around the challenges you’re facing as the company’s resident HubSpot go-to.
Behind the Hub: HubSpot’s Website Grader with Justyna Wegner (Part Two)
In this episode of Behind the Hub, we’re back with Justyna for part two of her jargon-free run-through of HubSpot’s Website Grader tool. Part one focused on performance metrics, and how to fix the errors in HubSpot. This episode looks at SEO metrics, and what you need to know as your website’s key administrator. Find out how to control the crawlers, how AI can help enhance your SEO efforts, what to consider if you’re using content plugins, and the four key things you need to think about when it comes to descriptive link text.
Behind the Hub: The Building Blocks of HubSpot CMS with Luke Summerfield
In this episode of Behind the Hub, we caught up with Luke Summerfield, HubSpot’s director of product strategy (and the guy that knows everything about websites), to chat all about the building blocks of a modern CMS platform and integrations with CRM systems. His discussion with CMS Consultant Vaughn Armstrong takes them on a journey through time from the very first websites they worked on to the sleek, serverless, personalised, revenue-generating machines made possible by HubSpot CMS today and the opportunities AI may offer now and in the future.
Behind the Hub: HubSpot's Email Tool
HubSpot's email tool has many capabilities, but until you know where to look they can often be overlooked. Join Mia and take a look at all areas of the tool and how this tool could help you.
Behind the Hub: HubSpot's Social Media Tool Works
Ever wondered how HubSpot's social media tool works? Does it have all the features you need or will it give you the insights you are looking for? Dive Behind the Hub to take a look
Behind the Hub: HubSpot's AI Content Assistant, and how we're using it at BabelQuest
This Behind the Hub episode addresses a particularly hot topic...HubSpot's AI capability. You might have seen online discussions debating its use or heard people talk about the changes it's made to their ability to work more efficiently, but do you understand how to use the tools and how you can embed them in your day-to-day? In this episode (available live for past and present customers), Gem will explain what HubSpot's AI Content Assistant is, lift the lid on how we're using it at BabelQuest and give a demo of all of HubSpot's AI capabilities.
Behind the Hub: HubSpot’s Website Grader with Justyna Wegner (Part One)
In part one of this Behind the Hub episode, our resident SEO expert Justyna explores HubSpot’s website grader tool (free for anyone, even if you’re not on HubSpot). She’ll run through the metrics that the report will show you and tell you exactly what you need to do to fix them. This jargon-free episode will leave marketers and developers alike feeling confident and ready to tackle whatever the website grader throws up - and showcases the power of HubSpot in helping to love your website.
Behind the Hub: Data Hygiene, and building a data dashboard.
This Behind the Hub needs little introduction, apart from to say that if someone asks you to pull a report from HubSpot and you answer 'I can, but I'm not sure the data is right.', then you need to join us for this session. Our Head of Success and HubSpot data expert Gem Rugg-Gunn takes you on a data-hygiene journey, exploring the five essential features inside HubSpot which will turn you into a data-management pro. This includes building a data dashboard, managing duplicates, Ops hub tools, setting user controls and automatically managing marketing contacts.
Behind the Hub: Unlock the Full Potential of Target Accounts
In this Behind the Hub episode, HubSpot Platform Consultant Chris Grant gives a demo of HubSpot's 'Target Accounts' tool, and shares how you should set it up to unlock it's full potential.
Behind the Hub: Conversion Optimisation in HubSpot
Conversions aren't for everyone anymore. We're gating less and giving away more. But conversion optimisation isn't dead. In fact, it's more important than ever to make sure that conversion points you DO have on your website are working as hard as they can. In this Behind the Hub session, Bridget Reid uncovers every trick in the book to optimise conversions in HubSpot. She'll walk you through each tool at your disposal to turn your clicks into contacts, and share the reports you'll need to avoid the conversion confusion.
Behind the Hub: A step-by-step journey to Building a HubSpot Adoption Dashboard
Chris takes you on a step-by-step journey to building a HubSpot adoption dashboard that works for the way your business uses the platform. You'll get insights into how to identify the reports you need on your dashboard based on your HubSpot setup. He’ll also provide a detailed tutorial on how to create the reports we recommend as standard.
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