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With our agency team, you’ll call at three key stations. On these stops, we’ll:
- run a series of discovery workshops
- create an action plan to grow your business
- get you set up on HubSpot.
You’ll think deeply about your purpose and your customers. You’ll explore what content you need, and what stories will help your values shine. Together, we’ll craft a marketing strategy and a 90-day action plan. We’ll create reference documents to guide us, and we’ll deal with the tech, so you’re ready to go.
We’ll stand with you as you hit your targets. Dozens of clients work with us on a retainer basis. We’ll be there for as long as you need us.
We’ll start by listening and asking questions
The strategy planning workshops will allow us to get to know each other, help us understand your business and set expectations.
Our experts will run the sessions. We’ll ask you to book your senior leaders, along with key members of your sales, marketing and customer service teams.
We can run the workshops in person or virtually. At your office or ours.
Want to chat about how our Inbound Strategy Creation service could work for you?
Book a connect callYour core workshops
Your 90-day action plan
We’ll turn words into action.
The action plan is part of the wider inbound plan. It turns strategy into everyday activities and includes things like a draft content calendar and a detailed list of the things you’ll need to do. It will suggest deadlines to keep you on track.
We’ll also:
- define your goals
- create your strategy planner (a central hub of information and tasks)
- pick the right KPIs so you can track progress and measure return on investment.
By goals we mean SMART goals: specific, measurable, achievable, realistic and timely.
All aboard
To keep working together, we’ll need to make sure your HubSpot portal is set up to deliver your inbound marketing plan.
We’ll help you migrate data and contacts, and we’ll plug HubSpot into any software you rely on. If we need to add tools, like a CRM, we’ll take care of it.
If you’re already using HubSpot
We’ll do an audit and check that everything’s in order. If we spot quick wins, we’ll flag them. Sometimes, a tiny tweak can transform your whole business.
If you’re not using HubSpot
We’ll guide you through the set up. We can train your team and show them how to level up their HubSpot skills.
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